Yes I am doing another rebrand very soon. Can’t wait to finally get this blog off the ground properly.
I hope to give you the final details soon but I would like to present a video that will be the first of many posts that cover an issue close to me in my design career.
Using the power of interactivity and design to tap into the minds of the so called “target audience”. Today businesses have to engage on a new level and that level is using the tools that we have today to listen to every single person that interacts with them everyday. Companies have no choice but to listen because now our opinion matters and dictates our brands not the other way round.
I will be covering this subject and the digital tools we have today that help brands build better relationships with their customers.
Here is just a taster of what is to come. Below are two videos that present the interactive campaign to find out in two words by the public on what issues face Australia’s future. Two Words For Tomorrow was conceived by branded arts & entertainment company The One Centre
Although this campaign focuses on the data it finds and the way in which this can be reproduced into a design piece for all to see visually, the change in tactics of the design are what draws me to create this post.
What make this different from any other campaign is the way in which this brand has taken the role of the listener making the customers and curious onlookers the creators and their roles are just as important in making this campaign come alive. This is why I smile and feel happy that this design approach exists because this is the way of the future and I want to see more of this.
We are all creators now. Everyone who has a blog, facebook, twitter etc. is creating their own path and companies and their “brands” are going to have change their ways in order to still have a place in our directions in life.
Yes we consume but now in the world of the digital age everyone and anyone can access the world of the creator.
Click the little light colour squares to view the videos at my site.
To see this awesome installation in the flesh you can see it take place at these locations.
Thursday 15 March 2012
Friday 16 March 2012
Murray St Mall
Thursday 26 April 2012
Friday 27 April 2012
Thursday 10 May 2012
Friday 11 May 2012
Monday 28 May 2012
Tuesday 29 May 2012
I would give you an outline of the logo and you can draw or design over the top. And i would make a collate them all into a GIF animation. Let me know what you think. Would anyone who is following me or any of my followers who have creative followers or friends like redesigning my logo?
Hi all followers.
I do apologise for the lack of posts being put up on my site. Unfortunately I haven’t had enough time to do anything for my blog. However my excuses don’t make up for anything and I hope you all can still stick it out with me.
In the next few weeks I will be designing a few pieces that will coinside with the remixing nature of this blog but also be a part of something bigger. So get ready for that and I hope you can join me on this experience.
I will let you know soon what is going down. I hope to get the bigger part of this project which can be seen as both a part and separate from this blog in about six months time. Hopefully, don’t hold me to that. haha
Look out very soon to see the projects from myself and also projects that involve you all.
This has been another Dose of Chaoscity
Hey guys and gals,
At the moment my favourite designer would have to be James Victore. His idealogies in design has made him a very controversial designer and human being in general. What makes him my favourite designer is the fact he undertakes altering and reinterpreting orignal works to put forth a new way of thinking about issues in relation to the work. This approach is similar to the way in which the work that you will see makes us think about the issues of connection and the world of graphic design and where it should headed.
What would be your favourite designer? And what makes them your favourite designer?
For those who aren’t on tumblr click just write on the comment section below the post.
Or you can tweet your fav designer @doseofchaoscity